Northbound at Home!!

Just a year after settling up our concept store in New Babylon Shopping Center, we opened a second northbound store!! This time, our focus is on Interior Design! 

Lots of cooooool stuff for in your home, kitchen to bathroom...! We have wonderful new designs by Menu, Denmark. And, we keep our best sellers of Addinterior (Denmark), KORBO (Sweden), Northern Lighting (Norway) and LindDNA (Denmark).

Just follow us on Facebook to see what's NEW, COMING or GOING!

 

 

Rain shoes this SUMMER?!

Yes...why not! They're perfect for the Summer showers and those muddy festival puddles or slippery sidewalks. 

And, after a 'sold-out' we've re-ordered some LAST PAIRS!! Check 'm out on this webshop!

Click here

These funky rain boots are designed by the Swedish Finnish shoe designer Julia Lundsten and made by the traditional Finnish rubber boot brand Nokian. A great high-quality fashion statement. At the festival, you'll be ultimately prepared for all weather types...and, more importantly, you'll look awesome!

Julia Lundsten is based in London and runs the high end shoe label FINSK shoes. She won the Manolo Blahnik award and her shoes are worn by Lady Gaga and Rihanna. By working together with the traditional Finnish rubber boot makers (who have done so for over a century) she is able to combine her progressive shoe design with true craftsmanship! And the result is a practical, fun and very trendy boot that withstands all kinds of weather...let's go outside!

Organic Cotton in the spotlight

At northbound store we've been selling The Baand's organic Tee's and winter knits since our opening, last year...! The cotton is absolutely of the highest quality! Soft and strong! The knits...of baby Alpaca wool...are amazing, so soft.

Let us tell you a bit more about the philosophy behind this awesome Danish brand, The Baand.

The Baand was founded in 2009 by Designer, Julie Villumsen & Textile Purchaser, Stine Bauer Boskov. Both had been working in fashion for a while, but it was not until a trip to Lima that they had ever felt such a fantastic softness and high quality of cotton.

And there came the idea of real fair fashion basics. Those favorite pieces in your wardrobe that always save the day and make you look your best!

That's why The Baand started to call their shirts, cardigans, pants, skirts...their Everyday Heroes!

The Baand is deadly serious and dedicated to a perfect fit, unique craftsmanship and attention to every detail. Furthermore, they don't like the idea of consuming without thinking. Don´t like to throw things away. That's why The Baand decided to create clothes that stand the test of time, and just get better and better the more you wear them!


The Peruvian organic cotton that they use in their products, is among the world´s absolute finest. The quality is amazing. The fibers are extremely long and therefore super soft and strong at the same time. Which basically means, that their clothes last for years and really can become true favorites in your wardrobe.


In Peru, just outside Lima, The Baand has the Tee's produced in a small factory where they also produce in a fair way! No waste of fabrics, vegetable dye to color the fabrics and no child labor. This is what The Baand shared on their Facebook, just before traveling to Lima this month.

"These 6 girls are the ones who have sewn our SS14 garments in Lima. They used to be homeless but now they all live across the street from the workshop who has given them a job and taught them how to sew! The girl in the striped tee is Ruth, the girl in black is Carmen - we are going to meet them in April when we travel to Peru!"

 

 

Since 2014, The Baand also has Tee's produced in a small factory in Portugal. Also of great 100% organic cotton or beautiful soft 100% linen.

Have a look at all the Tee's by The Baand on northbound's webshop, click here

 

Last but not least, spotted on Dutch Television, presenter Froukje de Both wearing The Baand's "Ganesa" oversize T-shirt in vintage washed color "porto stella"! (click here to see the shirt in our webshop!)

Awesome knitting for the Summer!!

Last year we started selling some first pieces of the exclusive Danish knitwear brand, Iben Høj. I met designer Iben Høj during the Summer Fashion Fair in Copenhagen, and she was without a doubt the most unique and authentic designer at the Fair. Awesome knitted pieces, not many (but stunning!), were displayed at her simple yet most elegant stand. It was love at first sight.

And, since I've had her designs in the shop, it's not the most easiest collection to sell, but...when someone falls in love with the refined design and the fine texture of the exclusive pieces...it's irresistible. And, I love selling it. Someone takes home a super exclusive and authentic piece. And yes, designed and made with LOTS of love from the nordics. 

Just to get you better acquainted with Iben, click here for her story and the stunning pieces we sell in the webshop. Of course you are also welcome in our concept store in The Hague (NL), if you happen to be in the neighborhood...:) 

northbound in the media

Confusion!! When is Father's Day??

Campaign for Universal Father's Day!

The dads in Belgium and Holland don't seem to want to celebrate Father's Day on the same day. Being difficult, eh? As usual...

And, I just can't seem to get used to it. My parents live in Belgium, I live in Holland. We know that Mother's Day and Father's Day are celebrated on different dates in these two countries...somewhere along the way we stopped trying to get it right. 

Just when I wanted to get it right...like this morning...editing a new edition of northbound's newsletter about...Father's Day...I got it ALL wrong. Again!

Well, I got it wrong for all my Dutch followers. Luckily I have a lot of followers in Belgium too, so for them...perfect timing. Get your Father's Day present @ northbound store. Have a look at the newsletter here! Or follow us on Facebook!

Some 'nice to know' facts about Father's Day...Luxemburg celebrates it on the 3rd of October...
And our Nordic neighbors on the second Sunday of November...except Denmark...they celebrate Father's Day TODAY!! 

So, HAPPY FATHER'S DAY TO DENMARK!!

A list of (northbound) wanna haves for ALL fathers:

Perfect recipe for comfort is a boxer by Bread&Boxers (Sweden). Just like bread, you want fresh undies in the morning...Get them Shipped for FREE in NL and BE, €19,95. Look them up online (Free shipping code for NL/BE: Bread&Boxers)

 Old School Sweater by Amatør. Looks good on MEN and WOMEN! Boyfriend fit, it's called. Get it online! (Free shipping code for NL/BE: Amator)

 A Bucket of Beer...how useful these KORBO baskets can be!! The baskets are hand made in Sweden and date back to the beginning of the last century, when fishermen used them to take the fish out of the water. Now modernized to fish out your beers...Look at all the shapes and sizes online!

 Get ready for a lazy Sunday...get your book, switch on the Sunday light by Northern Lighting, place your coffee on it, sit back and relax! Want more romantic light? Switch the bulb around and here comes...a candle light holder. Smart thinking... Great gift for Dad, get it online!


It's ALL about...the weather

A Swedish friend is visiting this weekend. Been years since we saw each other! 

A message from her on FB: "I thought you said you would have nicer weather at the end of May. Just checked the forecast before starting to pack and saw that we'll be having shittier weather in NL than here in Sweden?! Rain and 10-14 degrees?! WTF?" (...I've been trying to figure out what these last letters mean...my guess: WeaTher Forecast?...:)

I don't know why, but I feel terribly guilty and almost responsible...that the weather is so...Nordic!

Since I started my nordic adventure with northbound...I've noticed that the weather has not been very Spring/Summery sunny hot... I sometimes use it to promote my shop, my nordic concept...posting things like 'cold weather coming #withlovefromthenordics' or 'nordic weather outside northbound's Pop-Up store'. See here, last Friday...hailing outside the store...

 

Well, OK, not very funny to keep joking about. But it's just not fair! It's not the Spring we've been hoping for. And, to make it worse...I just read a weather forecast blog...where they say that this Summer is going to be the worse Summer since...a long, looooong time. 

To ease the pain...and get the smile back upon our faces: just keep looking out for northbound's great products from...the Nordics. I don't dare say, but...it can take all weather types!!! 

Lovely jumpers by Chill Norway... beautiful smart jackets by Amatør... easy fit T-shirts by The Baand...playful watches by TRIWA...sturdy leather bags by MOO Norway...fun lights by Northern Lighting...fine design jewelry by Pernille Corydon...Cotton brushed blankets by Fabulous Goose...Excellent easy chairs by RVW...Raw expressive jewelry by ByBillgren...Every day fresh boxers by Bread&Boxers...Angel-like stool by Addinterior...Hand made wire baskets by KORBO...

And...soon to come...a real great (fashionable) asset for rainy days...Keep you posted! Follow us on Facebook!

northbound's Wall of Brands:



Blankets in May...?


It's mid-May...and temperatures are droping to 11 degrees this week. Too cold for this time of year!! Not OK!

Luckily northbound store has great cotton blankets from Sweden to keep you warm in the evenings...just throw it over your shoulders or lay it over your lap and enjoy the chilly evening even longer! The blankets are made of 100% brushed cotton and it feels sooo incredibly soft! They will warm you up...but not too much...no sweating, yuck! No...the cotton is light and 'breathes'. Sigh!


Fabulous Goose is a Swedish company founded on a desire to live a life with qual­ity. And quality is not based on looks alone, but rather on a fusion between design, production ethics, and safe authen­tic materials.

Materials and manufacturing are sustainable with a local production in Denmark, Sweden and Germany.

Fabulous Goose is all about fun, multitude, open minds, smartness, and above all great design at a fair price for all of us! Enjoy...

Look 'm up in our webshop!



Anouk to the finals, FREE SHIPPING on ByBillgren jewelry

What a performance! So simple yet so complete. Well played! And even better performed.

Anouk flew us into the finals of the Eurovision contest. 

Of course I would have LOVED to have seen her on stage with the stunning Bird Nest necklace, or any other piece, by the Malmö based Swedish jewelry designer, ByBillgren. But her choice to keep it clean and black, is respected.

When I read the VOGUE NL article online today, which zoomed in on what she was wearing yesterday, my hope that she might wear the necklace Saturday...was crushed instantly. The article ended with...'Saturday she will wear the same outfit'.

Anyway, still I want to offer you, as northbound follower, something 'with love from the nordics'

Until Saturday, until the end of the Eurovision Song contest...FREE SHIPPING on all pieces by ByBillgren.


...because ByBillgren makes one-of-a-kind jewelry pieces which are elegant with a raw edge...and because he is from Malmö. And, because he's NEW in The Netherlands. Get it at the first shop in NL: northbound!

Check out the all of his pieces in our webshop. YOUR DISCOUNT CODE IS: ByBillgren

The Swedish designer Johan Billgren, based in Malmö, creates unique jewellery with raw and worn design that gives the ultimate and trendy feeling. The mix of brass, leather and Swarovski crystals with inspiration and impressions from different parts of the world combined with exiting adventures, gives expressions to the jewellery.

Eurovision nerves and great jewelry

Eurovision Song contest is this week!

Excited? 

Well, hell yes! Coz a whole different wind is blowing in the Eurovision City of Malmö, Sweden. A fierce and refreshing wind from the Dutch coastal city of The Hague. ANOUK ! Representing us Dutchies!

And I dig her! She's from my hometown, same age, hard working lady...and a great performer. Her voice just burst through in all her songs. Rocky tunes or ballads.

Tomorrow is the start of the Eurovision carousel...! Excited, proud, nervous! But, more exciting will be...will she be wearing jewelry by this great Malmo-based jewelry designer? Johan Billgren has a successful jewelry brand, ByBillgren. Many (music) artists wear his designs, national and international. 

Anyway, Johan and I were in contact last month about my first order, exchanging tracking numbers for the delivery etc. And while emailing back and forth, it dawned upon us...there's a deeper meaning to our contact...what if, Anouk, from my home town...singing in his home town...would be wearing his jewelry... .

Great thinking! Well, we think. But, let's see if Anouk wears it! 

Follow it on twitter and Facebook and find out. Click here for northbound's Facebook page (and LIKE it, if you haven't done so!). The twitter account is @northboundstore

The image above, pictures the Birdnest necklace by ByBillgren. Have a look at his other stuff in our online shop!

ByBillgren creates unique jewelry with raw and worn design that gives the ultimate and trendy feeling. The mix of brass, leather and Swarovski crystals with inspiration and impressions from different parts of the world combined with exiting adventures, gives expressions to the jewelry.